What TikTok metrics can Momently report on?

Momently pulls organic video performance: views, reach, impressions, likes, comments, shares, total engagements, watch time, 2-second and 6-second views, profile clicks, music disc clicks, and new follows. Each can be viewed over time or per video.

What is the difference between the TikTok and TikTok Ads integrations in Momently?

The TikTok integration covers organic video performance from your own posts: views, watch time, shares, follows, and engagement. The TikTok Ads integration covers paid campaign data like spend, CPC, CPM, conversions, and paid video views. Connect both if you want organic and paid TikTok side by side in one report.

How does Momently connect to TikTok?

Through TikTok Business OAuth. You are redirected to TikTok to authorize Momently and select the account, so there are no API keys or tokens to copy. A TikTok Business account is required.

How often does TikTok data refresh in Momently?

TikTok data syncs automatically. When you first connect, Momently backfills your historical video data, then keeps the metrics up to date without any manual export.

Can I break TikTok metrics down by individual video?

Yes. Every metric is available per video as well as by date, so you can build top-performing-video tables and trend lines for a single post or your whole content library.

Can I put TikTok in a white-labeled client report?

Yes. TikTok metrics drop into Momently dashboards and reports that you can brand with your own logo and colors, schedule as recurring PDFs, or share as live links. Agencies can roll TikTok up alongside other channels per client.

Does Momently support multiple TikTok accounts?

Yes. Connect a TikTok source per account and report on each separately, or combine them with other social channels into multi-client roll-ups for agency reporting.

Integrations Social

TikTok reporting and audience dashboards

Pull your organic TikTok video performance into client-ready reports. Views, watch time, shares, and follower growth, all white-labeled and on a schedule.

Get a Demo Setup guide →

40+

metrics in the catalog

breakdown dimensions

Automatic sync

refresh cadence

TikTok Business OAuth

connection

WHAT YOU CAN BUILD

TikTok data, built for client reporting

Monthly organic TikTok recaps

Roll views, watch time, shares, and engagements for every video into a branded monthly PDF for each client, with no copy-paste from the TikTok app.

Top-video leaderboards

Break metrics down per video to surface which posts drove the most reach and watch time, then sort and filter them inside a shared live-link report.

Cross-channel social roll-ups

Sit TikTok organic next to Instagram, YouTube, and Pinterest in one dashboard so agencies can show total organic social reach across every platform a client runs.

Follower and engagement trends

Chart new follows, likes, comments, and shares over a date range to prove organic momentum between campaigns or content pushes.

METRICS & DIMENSIONS

Every TikTok metric, ready to chart

40+ TikTok metrics, categorized and ready to drop into any dashboard or report. A representative set:

Organic video performance

Video views
Organic video views
Video views at 25%
Video views at 50%
Video views at 75%
Video views at 100%
Average time per view

Engagement

Engagement
Engagement rate by views
Likes
Comments
Shares
Organic engagement
Organic likes
Organic comments
Organic shares

Boosted and paid

Paid video views
Paid reach
Paid impressions
Paid clicks
Paid CTR
Paid conversions
CPM
CPC
Cost

Posting activity

Number of videos

Break any metric down by

AccountTags

VIEW FULL METRIC REFERENCE

WHY MOMENTLY

Momently vs native TikTok reports

Native TikTok

TikTok in Momently

Metrics live in the TikTok app, one account at a time

TikTok sits alongside every other client channel in one workspace

Manual screenshots or CSV exports for each recap

Scheduled, white-labeled PDF and live-link reports that refresh on their own

No way to combine TikTok with other social platforms

Roll TikTok up with Instagram, YouTube, and Pinterest in a single dashboard

Per-video stats are hard to compare and trend

Sortable per-video tables and date trends across your whole content library

CONNECT IN MINUTES

Connect your TikTok account in three steps

TikTok connects through TikTok Business OAuth. Data flows in automatically and stays in sync.

Add TikTok as a source

In your workspace go to Settings, Sources, click Add Source, and choose TikTok. A TikTok Business account is required.

Authorize with TikTok Business OAuth

You are redirected to TikTok to authorize Momently, then you pick the TikTok account you want to connect. No API keys or manual tokens to paste.

Sync and report

Momently backfills your historical video data on first connect and keeps it syncing automatically. Drop the metrics into dashboards and scheduled reports.

FAQ

TikTok reporting, answered

Pairs well with

TikTok Ads

Pull TikTok Ad Manager spend, paid video plays, and real-time conversions into branded client reports that update on their own.

Instagram

Pull organic and promoted Instagram performance across photos, reels, stories, and account growth into client-ready reports that update on their own.

YouTube

Turn YouTube channel and video analytics into client-ready reports, from views and watch time down to card and annotation engagement.

Bring pin-level impressions, saves, and outbound clicks into the same reports as the rest of your campaign mix, ready for clients.

See all integrations

GET STARTED

Ready to put TikTok alongside your other data?

Connect TikTok in under a minute. Free to try, no credit card required.

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