Google Analytics

Learn more about Google Analytics metrics that matter the most to you and your clients.

Page Tracking


The total number of pageviews for the page.


The number of entrances to the page measured as the first pageview in a session, typically used with landingPagePath.

Entrances / Pageviews

The percentage of pageviews in which this page was the entrance.

Pages / Session

The average number of pages viewed during a session, including repeated views of a single page.

Unique Pageviews

Unique Pageviews is the number of sessions during which the specified page was viewed at least once. A unique pageview is counted for each page URL + page title combination.

Time on Page

Time (in seconds) users spent on a particular page, calculated by subtracting the initial view time for a particular page from the initial view time for a subsequent page. This metric does not apply to exit pages of the page.

Avg. Time on Page

The average time users spent viewing this page or a set of pages.


The number of exits from the page.

% Exit

The percentage of exits from the page that occurred out of the total pageviews.


The total number of users for the requested time period.

New Users

The number of sessions marked as a user's first sessions.

% New Sessions

The percentage of sessions by users who had never visited the page before.